2K President Says BioShock's Story Could Sustain Several Sequels

2K Games believes that BioShock 's epic story could give it the staying power of Star Wars, complete with several sequels to tell the entire tale. In an interview with MCV, 2K president Cristoph Hartmann commented that, "because [Bioshock] is so story driven, the question obviously arises: how long can you do it without turning into The Matrix?" He said that the Matrix trilogy lost its luster quickly, but also brought up another famed sci-fi series. "Then again, look at Star Wars. It's a fight between good and evil, just like BioShock. If we spin it the right way and get the right twist of innovation, we can make six parts of it, as Star Wars did." The comparison may not bode well, especially since large portions of the Star Wars fanbase hated half of the movies. Still, Hartmann stressed that the company can't exploit the franchise either. "We have to be careful not to cash in," he said. "I won't name the company, ... (link)