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Aaron Greenberg Responds To Statements Made By Kaz Hirai
Aaron Greenberg Responds To Statements Made By Kaz Hirai
CVG quoted an interview posted in OPM with Sony’s Kaz Hirai. Kaz put the gauntlet down and said that the 360 has no longevity. It’s not often you hear Sony execs laying the cards on the table so I found this very interesting. Here’s a partial quote: Sony Computer ...
1 Comment
  • Douglass C. Perry Douglass C. Perry
    +1
    Microsoft's whole motivation in this generation of consoles was to beat Sony--to beat them to the market, to tout their online services as valuable, and to challenge what had been a very profitable and, in many ways complacent Sony team. So, in their little two-way pissing contest, Microsoft, right now anyway, has the upper hand with greater hardware marketshare, more hits, more games sold, and at least an equal if not greater footing in the development community. That could change, depending on how hard Sony pushes Blu-ray and how successfully MS can continue to sell Xbox 360s. But it's also true that Nintendo has beaten the pants off them both with an innovative casual system that's doing things so differently, they're almost in different spheres.
    Posted 1/21/2009 respond (flag)
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Seriously? Microsoft responds to Hirai's 'longevity' remark
Destructoid — ... Kaz Hirai made a few rather delusional remarks about how Sony is the "official market leader," and rather than let the comments stand on their own, Microsoft allowed itself to be goaded into a response. ...

Microsoft Accuses Sony of Complacency
Edge Online - Interactive Entertainment Today — Microsoft and Sony have yet again exchanged blows in the videogame PR war. Responding to comments made by Sony criticizing the potential longevity of the Xbox 360, Microsoft's Aaron Greenberg told The Bitbag , "This sounds like an old hardware company that s comfortable with its market position. That complacent attitude is out of touch with where the industry and consumer is today." Greenberg's comments countered those of Sony Computer Entertainment chair Kaz Hirai, who recently said the Xbox 360 "lacks longevity." But Greenberg argues that as the emphasis of the console war ...

GREENBERG ATTACKS: Sony has a "complacent attitude" and is "out of touch"
xbox360 — Yeah, Aaron! But next time try telling us something we don't know. These latest anti-Sony words from Microsoft's angry man came after Sony boss Kaz Hirai claimed that Sony would eventually overhaul Xbox 360 sales (mathematically quite hard when you're only selling half the amount, Kazzy) and win this console generation. Here's how the ANGRY Greenberg responded... "This sounds like an old hardware company that's comfortable with its market position. That complacent attitude is out of touch with where the industry ...

Aaron Greenberg Disagrees With Kaz Hirai, Bites Him In Face [Face Milkshake]
Kotaku — ... more innovation and building the best and broadest games library while growing our entertainment experiences on the leading online network. With a U.S. install base lead now of more than 7 million units (according to NPD), I can’t imagine any scenario where the PS3 can catch up with us. In fact, even if you doubled the current PS3 sales and Xbox 360 remained flat, they couldn’t close the gap until 2014. Please, Aaron, tell us what you really think! Aaron Greenberg Responds To Statements Made By Kaz Hirai [The Bitbag, via VG247] ...

Microsoft's Greenberg Fires Back at Kaz
Evil Avatar - News Items — ... fired up a bunch of people here, and also drew a response from their "only competitor" Microsoft. TheBitBag spoke with Aaron Greenberg (via ...

Microsoft: Sony is 'Complacent' and 'Out of Touch' with Consumers
GameDaily BIZ Features Feed — ... . He also promised that there was "no way" Microsoft would have a larger installed base at the end of the PS3's life cycle. Microsoft's Aaron Greenberg, Director of Product Management for Xbox 360 & Xbox Live, didn't take this latest barb lying down, however. He fired back at Kaz, telling The Bitbag that Sony is too complacent. "This sounds like an old hardware company that's comfortable with its market position. That complacent attitude is out of touch with where the industry and consumer is today. This generation won't be won over just hardware specs, but who can ...

Aaron Greenberg of Microsoft Responds to Sony's 360 Hate
Planet Xbox 360 — ... we will outsell the PS3 throughout the entire generation by providing more innovation and building the best and broadest games library while growing our entertainment experiences on the leading online network. With a U.S. install base lead now of more than 7 million units (according to NPD), I can’t imagine any scenario where the PS3 can catch up with us. In fact, even if you doubled the current PS3 sales and Xbox 360 remained flat, they couldn’t close the gap until 2014. Aaron [SOURCE]

Microsoft responds to Sony, says company "is out of touch"
Opposable Thumbs — ... . But Microsoft isn't taking these comments lying down. "This sounds like an old hardware company that s comfortable with its market position," Microsoft's Aaron Greenberg told Bitbag . "That complacent attitude is out of touch with where the industry and consumer is today. This generation won't be won over just hardware specs, but who can out-innovate when it comes to online and software. This is the kind of stuff that's in our DNA, and frankly moves the console war onto our home court." Of course, Greenberg couldn't resist the opportunity to take his own parting shot at ...

Greenberg gives Hirai a verbal smackdown for his 'longevity' talk
Joystiq [Xbox] — ... If you thought Microsoft was going to sit back and take verbal abuse from Sony Computer Entertainment's Kaz Hirai, then you don't know Microsoft's Aaron Greenberg. Commenting on Hirai's "lacks longevity" talk, Greenberg fights back, explaining that "this ...

Microsoft's Aaron Greenberg Responds To Sony's Kaz Hirai: You're Out Of Touch!
G4 TV - TheFeed — ... had a lot to say about his rival. The group product manager didn't hold back in his interview with The Bitbag when he said: ...

Microsoft's Greenberg Says Sony Is "Out Of Touch"
The Escapist : Latest News — ... , told The Bitbag . "That complacent attitude is out of touch with where the industry and consumer is today." Also out of touch, apparently, is the idea that the best hardware will necessarily be the most successful product, a point driven home with perhaps a touch of irony by the Nintendo ...

Greenberg blasts back at Hirai for 'longevity' jab
Joystiq — ... It's charming to see that no matter how high up you are on the gamer ladder, you can still be goaded into a flame war. Sony Computer Entertainment boss Kaz Hirai ...

Microsoft's Greenberg Responds to Kaz Hirai's Longevity Statements
Kombo.com — ... the PS3 throughout the entire generation by providing more innovation and building the best and broadest games library while growing our entertainment experiences on the leading online network. With a U.S. install base lead now of more than 7 million units (according to NPD), I can't imagine any scenario where the PS3 can catch up with us. In fact, even if you doubled the current PS3 sales and Xbox 360 remained flat, they couldn't close the gap until 2014. -- Aaron Greenberg, via The Bitbag Oh, snap. The ball is in your court now, Hirai. What have you to say to that?

Oh Snaps: Greenburg Responds To Hirai, Busts On NPDs, Sony's Mother
GayGamer.net — ... by math! While it's still a possibility that Sony could turn things around, every day that goes by is making that task more and more difficult. I love my PS3 and all, but I can see why the loss of big name exclusives and the still ridiculous price tag aren't appealing to the average customer. Either way, watching both of these corporate figureheads duke it out in a bloody battle for second place is almost as entertaining as playing their games. [Aaron Greenberg responds To Statements Made By Kaz Hirai] The Bit Bag

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