Analysis: How Call Of Duty DLC Boosts Revenue, Publicity

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Call of Duty: Modern Warfare 2

gamasutra.com - 10/21/2009

Analysis: How Call Of Duty DLC Boosts Revenue, Publicity

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[In this NPD analysis, part of our monthly extended look at U.S. console retail sales, Gamasutra examines DLC for Activision's Call Of Duty: World At War, calculating that the average WaW game owner has spent $9 on DLC, taking average sales per customer to $65.] Analysts and gamers alike anticipate that Activision Blizzard's Call of Duty: Modern Warfare 2 will set the charts on fire in November of this year. We've selected its immediate predecessor ...

planetcallofduty.gamespy.com - 10/17/2009

Planet Call of Duty

— planetcallofduty.gamespy.com — Planet Call of Duty Featured Pic World At War Map Pack #2 Screenshot (Sub Pens)... (more) Planet Call of Duty

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callofduty.com - 10/26/2009

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— callofduty.com — activision 2009 Activision Publishing, Inc. Activision , Modern Warfare and Call of Duty are registered trademarks of... Activision Publishing, Inc. All rights reserved. The ratings icon is a registered trademark of the Entertainment Software ... (more) Call of Duty Headquarters

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Joystiq: NPD says average CoD: World at War player has spent $9 on DLC

GamePolitics News: Analysis: DLC Pays off for World at War Franchise

Blue's News: Evening Consolidation

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Analysis: How Call Of Duty DLC Boosts Revenue, Publicity http://bit.ly/1cYz6Q 10/21/2009

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