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Only 4% Of Games Make A Profit - EEDAR [Harsh Reality]
Kotaku — ... reading for any game developer. Only 4% of games that make it to market actually make a profit, according to EEDAR's research. Somewhere in the region of 60% of a typical game's budget goes on reworking and retuning a game to make it fit for market. "No one or two things can determine the success or failure of a game," says EEDAR President Geoffrey Zatkin. "Every game I have ever worked on, we've gone in blind as to which features would sell the game better." Cooking Up A Blockbuster Game [Forbes] ...

Only Four Percent of Video Games Make a Profit – EEDAR
GameDaily BIZ Features Feed — ... of video games it really is true. Creating video games and knowing what will actually lead to commercial success is not exactly a perfect science. There's no magic formula, and unfortunately that means game development nowadays is very, very risky. Millions upon millions of dollars can be invested in a game project, and sometimes the company is lucky to break even, let alone make a profit. In fact, according to Electronic Entertainment Design and Research (EEDAR) as reported by Forbes roughly four percent of video games that make it to market are actually profitable. To ...

96% of Games Unprofitable?
Blue's News — Cooking Up A Blockbuster Game on Forbes.com reports some data from Entertainment Design and Research (EDAR), who do market research on games for clients like Electronic Arts and Activision. They offer a shocking tidbit, saying only 4% of released games are profitable: "Only 4% of games that make it to market actually make a profit, he says. About 60% of a game's budget is spent reworking or redesigning a game. Armed with all this data, companies can make those tough calls early in the development process." Thanks ...

Only 4% of Games are Profitable
Evil Avatar - News Items — ... Forbes has an article titled Cooking up a Blockbuster Game in which they talk to research company EEDAR's president, Geoffrey Zatkin. He states that only 4% of games actually see a profit. ...

Are just 4 percent of games profitable?
Big Download Blog — Filed under: BizThe game industry has been growing by leaps and bounds for the most part but a research firm claims that only 4 percent of games that make it to store shelves actually end up being profitable. This info from a Forbes.com article comes from the research firm Electronic Entertainment Design and Research. Founded in 2006, the firm says it has worked with a number of major game publishers to determine if their upcoming games will become profitable. It uses a database of 6,000 games and a number of variables to figure out sales of a game, including genre, rating, projected release dates, the quality of a game's development team and more. ...

“4%” Report is False, Says Forbes Interviewee
Edge Online - Interactive Entertainment Today — ... at EEDAR. What Geoffrey said was that only 20 percent of games that start production will end up with a finished product. And of that percentage of finished games, 20 percent will make a profit. This means that 4 percent of all games which start production will eventually make a profit, but a far-more-likely 20 percent of finished products will see profitable returns. The EEDAR spokesperson maintains that all the other statistics on the report have been correcly reported. The Forbes story which Edge cited is expected to make a correction soon. We have removed and reposted ...

Analyst Clarifies “4%” Report
Edge Online - Interactive Entertainment Today — Following a widely reported Forbes story on Geoffrey Zatkin s claims that only 4 percent of videogames make a profit, Edge had contacted analyst group Electronic Entertainment Design and Research for more information on the statement. A company spokesperson at EEDAR explained, What Geoffrey said was that only 20 percent of games that start production will end up with a finished product. And of that percentage of finished games, 20 percent will make a profit. This means that Forbes' article by respected journalist Mary-Jane Irwin, illustrates that 4 percent of all games ...

Analyst Claims Only Four Percent Of Games Earn Money
The Escapist : Latest News — Geoffrey Zatkin, president of research company Electronic Entertainment Design and Research , claims that only four percent of all videogames that are released for sale actually make a profit. Zatkin made the statement in a recent interview with Forbes , discussing how EEDAR uses "historical and competitive data sets" to project game sales as well as how publishers can employ various aspects of design, marketing and release strategies to maximize a game's profit. Since being founded in 2006, EEDAR has provided a wide range of game design metrics and other information to major publishers including Electronic Arts , Activision and Ubisoft . "Every game I ...

Analyst Claims Only Four Percent Of Games Earn Money - UPDATED
The Escapist : Latest News — Geoffrey Zatkin, president of research company Electronic Entertainment Design and Research , claims that only four percent of all videogames that are released for sale actually make a profit. Zatkin made the statement in a recent interview with Forbes , discussing how EEDAR uses "historical and competitive data sets" to project game sales as well as how publishers can employ various aspects of design, marketing and release strategies to maximize a game's profit. Since being founded in 2006, EEDAR has provided a wide range of game design metrics and other information to major publishers including Electronic Arts , Activision and Ubisoft . "Every game I ...

Co-op gaming not worth the development time?
Technology: Games blog | guardian.co.uk — ... . Confused? You will be. So what do we learn from the Forbes article ? Top level in the US the average Xbox game sells 216,000 compared to 192,256 (!) on the PS3. Pretty close really, and likely to get closer in 2009. But the most interesting figures are related to new features and how they add to the sales total. Apparently the addition of a cooperative mode boosts sales by 12,400 copies, while a competitive mode bumps sales by nearly 25,000. You can argue over this - Call of Duty World at War is just one example of competitive multiplayer mode being a HUGE driver for sales, ...