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DJ Hero sales 'modest,' analyst says; Activision refuses to comment
joystiq.com - 11/3/2009
DJ Hero sales 'modest,' analyst says; Activision refuses to comment
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Lazard Capital Markets analyst Colin Sebastian told Gamasutra that, while the gaming industry is currently "stable," sales figures of Activision's critically-lauded DJ Hero look to be only "modest" in the US -- an understatement in the UK . Continuing the pricing trend of peripheral-based ...
Activision ‘Drumming’ Up New Hero Game
playstationlifestyle.net - 28 days ago
Activision ‘Drumming’ Up New Hero Game
— playstationlifestyle.net — Guitar Hero is the third highest selling franchise of all time, right behind Mario, and Madden, both... of which have become house hold names. The massive sales and immediate popularity after it’s original release back in 2005 have sparked numerous music-based “Hero” games ... (more) Activision ‘Drumming’ Up New Hero Game

Comments vote down RichAllen RichAllen posted 28 days agoposted this
DJ Hero DLC Interview
xboxlive.ign.com - 10/29/2009
DJ Hero DLC Interview
— xboxlive.ign.com — October 28, 2009 - DJ Hero comes with a staggering 93 songs to scratch on disc, but... additional tracks are already here for download. Tomorrow, October 29, DJ heroes on the Xbox 360 and PlayStation 3 will be able to download two new mixes: These ... (more) DJ Hero DLC Interview

Comments vote down 1UP RSS feed found this 10/29/2009found this
playstationlifestyle.net - 29 days ago
PS3 Game Sales Insert Foot in Kotick’s Mouth
— playstationlifestyle.net — Over the past year, Bobby Kotick , CEO of Activision Blizzard , has frightened and angered many... gamers, particularly PS3 fans. A few months ago, before the September price cut, he publicly threatened (whether his words had substance is another story) Sony to cut the price of the PS3, or ... (more) PS3 Game Sales Insert Foot in Kotick’s Mouth

Comments vote down RichAllen RichAllen posted 29 days agoposted this

Blog Reactions

GoNintendo:  Activision won’t comment on DJ Hero sales

That VideoGame Blog:  Music game sales slowing

Comments
Blog Reactions

Activision won’t comment on DJ Hero sales
GoNintendo — Earlier today, we posted up a story with some analyst commentary that pointed to ‘modest’ sales of DJ Hero thus far. We’d all like to know how the game is selling, but with a little more accuracy. When Activision was approached with the article, as well as a question of quantifying sales in some way, they refused to comment on the matter. Take that lack of response as you will. Link

Music game sales slowing
That VideoGame Blog — ... Well, it’s it. We’ve got a trifecta of unimpressive sales results for music/rhythm games. First, there were the releases of Guitar Hero 5 and The Beatles: Rock Band, both of which failed to meet industry sales expectations. Now, according to Lazard Capital Markets analyst Colin Sebastian, DJ Hero’s initial sales have been merely “modest.” ...

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Activision Working On DJ Hero 2?
g4tv.com 9/30/2009 — According to gamesindustry.biz, an unnamed source says Activision is working with Euro development companies on a "sequel and downloadable content" to music game  DJ Hero . Supposedly, musicians DMC Champion and judge DJ Qbert have been approached for inclusion in ...
Activision planning ahead for DJ Hero sequel
thatvideogameblog.com 9/30/2009 — Activision is well-known/notorious for pumping out the sequels. Just look at the Guitar Hero and Call of Duty franchises. It might as well change the company name to Now That’s What I Call Games, Inc. So it shouldn’t surprise anyone to hear that the publisher is already looking ...
How DJ Hero's Downloadable Content Limits True Consumer Choice
g4tv.com 11/3/2009 — Activision is rolling out DJ Hero downloadable content right out of the gate. This is standard, if not expected and explicitly desired, for music games. Activision and developer FreeStyleGames is charging $3-per-mix for the DJ Hero downloadable content, citing "additional creative ...
Already, It's Time For DJ Hero 2 [Rumor]
kotaku.com 9/30/2009 — While Guitar Hero is a license to print money, DJ Hero is less of a sure bet. For all we know, it may stink up the joint! That's not bothering Activision, though, as they're already looking for more developers. More developers, and more artists.  ...
News: Activision recruiting talent for DJ Hero sequels
gamesindustry.biz 9/30/2009 — The first game may not be out until the end of next month, but Activision is already recruiting talent for a sequel and downloadable content for DJ Hero. And GamesIndustry.biz ...
Activision Says DJ Hero Sales May Start Slowly
1up.com 10/24/2009 — It may be a spin-off of one of the most successful video game franchises of all time, but does that mean DJ Hero will be a sure success? Not right off the bat, Activision ...
Analyst: DJ Hero Sales 'Modest,' Consumers Resisting Games Over $100
gamasutra.com 11/3/2009 — With retail sales for video games "sluggish" in general, it's a less-than-ideal time to launch an expensive game, and Activision's DJ Hero may be feeling the impact of consumer resistance, says Lazard Capital Markets analyst Colin Sebastian. ...
News: DJ Hero demand "well below" expectations
gamesindustry.biz 10/26/2009 — Demand for Activision's DJ Hero in the US is "well below" expectations for the game to become even a modest success, according to analyst Doug Creutz of Cowan and Company. The company ...
DJ Hero to put industry in a spin
mcvuk.com 10/14/2009 — Activision believes that DJ Hero can help grow the music game genre by attracting consumers that have never before played Guitar Hero or Rock Band. The firm s global publishing boss Mike Griffith admitted in August that the music category was ...
Analyst: DJ Hero Pre-Order Activity Weak
next-gen.biz 10/26/2009 — Cowen and Company analyst Doug Creutz has lowered his US sales estimates for DJ Hero by over 50 per cent after retail channel checks indicated “weak pre-order activity” for the game. Officially announced in May and due for release ...
DJ Hero DLC More Expensive Due To "Additional Work," Says Developer — G4 TV - TheFeed 11/2/2009
The currently announced downloadable content for DJ Hero will run you $3 per mix. By comparison, Guitar Hero 5 's individual tracks cost $2. When I asked last week, Activision refused to comment on whether this pricing scheme would be ...
DJ Hero Extended Track Pack Released (News) — NZGamer.com Articles 11/3/2009
Activision has released the first round of DJ Hero DLC. Titled DJ Hero Extended Mix Pack 01, the mix pack contains two tracks for your DJ-ing pleasure: Queen classic, Radio Ga Ga mixed with 50 Cent's All of Me and Dare by Gorillaz mixed with Can't ...
Modern Warfare 2 Beats GameStop Pre-Order Records — 1UP RSS feed 11/3/2009
Perhaps unsurprisingly, Call of Duty: Modern Warfare 2 has already broken the record for pre-orders at GameStop. "As of today, the number of pre-order reservations we've ...
Random Video of the Day: Mega64 - Breaking News: Everything Delayed by MW 2 — Kombo.com 11/3/2009
Modern Warfare 2 has quickly become the scourge of the holiday season for anyone not interested in playing the hotly-anticipated sequel. It seems as though nearly every other game which would have seen life during the cold winter months of 2009 has ...
Open Season: Hunting Game Round-Up — 1UP RSS feed 11/4/2009
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