gamedaily.com - 3/20/2009
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Money is tight right now, but Peter Dille thinks that the PS3 is a great value proposition because it will be around for years to come.
multiplayerblog.mtv.com - 3/20/2009
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multiplayerblog.mtv.com —
Publishing sources told us that Sony's previously un-reported
new "PlayStation Network Bandwidth Fee" is forcing them to...
think twice about what content they offer to PS3 gamers for download. *** Until October 1 2008, video game publishers who wanted ...
(more)
Sony Now Charging Publishers For PS3 Downloadable ...
computerandvideogames.com - 3/18/2009
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computerandvideogames.com —
Wednesday 18-Mar-2009 10:09 AM PS3 and PSP cuts
"definitely coming soon" retailer tells CVG On the back...
of ongoing rumours, CVG has been told that Sony has informed retailers of a looming price drop for both the PS3 and PSP "soon", but is yet to ...
(more)
News: PlayStation price drop "soon"
joystiq.com - 3/17/2009
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joystiq.com —
According to a reader tip, Target stores are
receiving a brand new PS3 SKU. The DPCI item...
number for the new product is 207-23-0009 and it will be available on March 29, a few days after the end of Game Developer's Conference . The new SKU, ...
(more)
Target receives new PS3 SKU to release after GDC
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SCEA exec: PS3 is going to 'stand the test of time'
Joystiq —
... In a recent interview with GameDaily, SCEA Senior Vice President of Marketing Peter Dille responded to the multitude of rumors claiming the PS3 will see a price drop in the coming months. Simply put, Dille explained that Sony's profit strategy for the ...
Sony Want Profits, Not Market Share [PS3]
Kotaku —
... had a very aggressive pricing strategy, but they also were packing two, three, four games in with the unit weekend to weekend with different retailers, and that cost a lot of money. So we had a profit goal and they had a market share goal. "Gotta spend money to make money" jokes aside, note the wording of those first couple of sentences. Sounds like even SCEA want a price cut on the machine, and it's only the top, top brass in Japan that are holding out. PS3 is 'Going to Stand the Test of Time' [GameDaily]
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Sony Focusing on PS3 Profits and Not Market Share
G4 TV - TheFeed —
... system seller. Halo 3 is a system seller because it snags the franchise fans. It's a bit different in Europe where Killzone is a hit-franchise, but it isn't exactly a household name in the US. The commercial is impressive, but $460 to get a game is steep. An Xbox 360 exclusive can be had for a $260 point-of-entry. The Wii comes in around $300, depending on the price of the game.
Bottom-line... Sony needs to drop the price of the PlayStation 3 and soon.
Source
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PS3 is about making money, not getting market share
That VideoGame Blog —
... According to SCEA’s Senior VP of Marketing, Peter Dille, the PS3 and Sony isn’t about being the biggest system around, or being the cheapest system around. It’s all about the Benjamins, baby. Of course, in a perfect world it would be all about making artistically challenging games that are also fun to play, but this is a business here so let’s see where he’s going with this since it’s hard not to argue that the PS3 is in last when it comes to market share. ...
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Life With PlayStation Out Now [PS3]
kotaku.com 9/18/2008 — Sony has just released Life With PlayStation. The Sony service shows the Earth, and users can access current news and weather for locations around the world. It's possible to even pull up the full article from the headline. This comes as yesterday ...
Keep Your PS3 Safe With This Guide
playstationlifestyle.net 10/14/2009 —
The PlayStation 3 is a great gaming console, there is no doubt about it. But just like all consoles out there, it does have the occasional hiccup that could send it’s owner into a paranoid frenzy. This will help you to not lose your cool the next time something does go wrong.
...
Feature: Can PS3 Catch Up to Xbox 360?
gamedaily.com 1/17/2009 — Is Sony's PS3 forever going to be stuck in third place, or can the console eventually catch the 360? We speak to leading analysts to see what Sony's strategy should be.
Sony talks PlayStation 3, PSP success in 2009
gamepro.com 12/9/2008 — Sony's John Kohler answers GamePro's burning questions about the PlayStation 3. Can the most expensive console survive in an uncertain economy? Listen up...
Sony Further Strengthens It’s Support For Game Development For PS3
playstationlifestyle.net 3/23/2009 —
SONY COMPUTER ENTERTAINMENT FURTHER STRENGTHENS ITS SUPPORT FOR GAME DEVELOPMENT FOR PLAYSTATION ® 3
Introduction of New Reference Tool Models to Provide a Lower-cost Game Development Environment
Tokyo, March 23, 2009 – Sony Computer Entertainment Inc. (SCEI) ...
PS3 Slim, Original PS3 Size Comparison
playstationlifestyle.net 5/16/2009 — First, there was our article about a redesigned PS3 being revealed at E3. Shortly thereafter images were leaked on LevelUp of what appears to be a PS3 slim. Since then every gaming site on the ‘net has ran some type of an article, either debunking it, or explaining why they think it’s real.
Research Indicates That People Buy A PS3 To Play PS3 Games
pressthebuttons.com 8/19/2009 — When you're part of a massive business operation such as Sony's PlayStation division, you tend to run a lot of marketing studies and research. You need to know why people buy or do not buy your product, and only expensive studies can bring you that information. Sony Computer ...
It Only Does Everything – PlayStation.Blog
blog.us.playstation.com 8/27/2009 — I’m excited today to unveil our brand new ad campaign for PlayStation 3 . This year is going to be a game-changing year for PlayStation. Last week, we extended an incredible value proposition with the $299 price move and the introduction of a sleek ...
PS3 costs 53% less to make now than at launch
ps3fanboy.com 12/23/2008 —
It's well known that Sony's latest console is a powerful, expensive piece of tech. When Sony launched the PS3, it lost over $200 on every unit sold -- in spite of its $600 price point. However, over time Sony has been able to reduce the costs of ...
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