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Sega targets hardcore Wii gamers | Gaming Industry | News by MCV
Sega targets hardcore Wii gamers | Gaming Industry | News by MCV
house of the dead, madworld, sega, the conduit, wii Sega targets hardcore Wii gamers Christopher Dring Jan 19 2009, 10:31am Be first to comment MadWorld, House of the Dead, and The Conduit to drive ‘broader market success' Publisher Sega plans to capitalise on a lack of core Wii software, with a ...
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Sega Mulls Core Gamer Opportunity on Wii
Edge Online - Interactive Entertainment Today — ... “There have been some good hardcore Wii titles. Resident Evil 4 has done reasonable numbers; Red Steel has also performed really well,” said Sega Europe North’s managing Director Alan Pritchard, speaking to MCV. ...

SEGA Sees Wii As Hardcore Opportunity [Madworld]
Kotaku — ... cites the success of both Resident Evil 4 and Red Steel on the Wii. "But since then, many publishers have migrated towards the more mass-market family titles," says Pritchard, "so perhaps there hasn’t been the array or depth of hardcore titles on Wii. So there is definitely opportunity here." The publisher hopes the upcoming MadWorld will capitalize on that opportunity. Quick, time for a show of hands: Who's picking up MadWorld on the Wii? Sega targets hardcore Wii gamers [MCVUK] ...

SEGA Seeks to Take the Wii Hardcore Audience by Storm
Kombo.com — ... depth of hardcore titles on Wii. So there is definitely opportunity here." Sales director John Clark added: "More family friendly titles are being released on PlayStation and 360 as this is a growth area for these formats. Maybe with Wii there's a reverse opportunity. "We'd like to maintain the success we've had on Nintendo formats. One way of achieving that is with new IP like The Conduit and MadWorld, and traditional Sega titles will continue to drive broader market success." -- MCV For more, you can find their full interview with MCV ...

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